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Recording live + Ad targeting insights

Recording live + Ad targeting insights

S02E02 Recording live + Ad Targeting Insights Jul 20, 2021 | Episodes Weโ€™re live and alive! ย  This is the first live-recorded episode of the NYM podcast. I am experimenting with OBS to Livestream the recordings of the show to give it a more โ€œrealisticโ€ touch. Today I...
Hello, world

Hello, world

S02E01 Hello, world! Jun 2, 2021 | Episodes Thank you for joining me in the first episode of the second season of the podcast. On this occasion, I talked about Instagram and fake-news regulation, Likes count not visible now, and how Pepsi managed to nail fast-food...
Building your marketing strategy (4/5): Delighting your customer

Building your marketing strategy (4/5): Delighting your customer

S01E14 Building your marketing strategy (4/5): Delighting your customer ๐—›๐—ผ๐˜„ ๐˜๐—ผ ๐—ฑ๐—ฒ๐—น๐—ถ๐—ด๐—ต๐˜ ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐—ต๐—ผ๐˜„ ๐˜๐—ต๐—ถ๐—ป๐—ด๐˜€ ๐—ฐ๐—ฎ๐—ป ๐—ด๐—ผ ๐˜„๐—ฟ๐—ผ๐—ป๐—ด ๐˜„๐—ต๐—ฒ๐—ป ๐—ฑ๐—ผ๐—ถ๐—ป๐—ด ๐˜€๐—ผ. In this episode of the Not Your Marketer Podcast, I talked about how Delight is the mirror emotion of total Outrage from your...
Brand values and Core Web Vitals

Brand values and Core Web Vitals

S01E13 Brand values and Core Web Vitals ย  Today I talked about Coca-Cola rethinking its marketing strategy; Aunt Jemina doing a brand change, TikTokโ€™s sale to Oracle-Walmart is on hold, Core Web Vitals, and Googleโ€™s latest algorithm update (passages), and Microsoftโ€™s...