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Season 2

Episodes

Watch or listen to all episodes from Season 1 as they get published.

NYM-S02E06-CHRISTMAS-ADS

Christmas Ads: Holiday Marketing trends of 2021

S02E0 Christmas Ads: Holiday Marketing trends of 2021 Christmas Day Episode! ๐ŸŽ„๐ŸŽ ย  In this episode I ran through some of the most iconic Holiday commercials of 2021 and I talked about some of the latest trends on how brands have changed the way of communicating to...
Building your marketing strategy (3/5): Value and Brand Positioning

Building your marketing strategy (3/5): Value and Brand Positioning

S01E12 Building your marketing strategy (3/5): Value and Brand Positioning ๐—ง๐—ต๐—ถ๐˜€ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐—น๐—ฎ๐˜๐—ฒ๐˜€๐˜ ๐—ฒ๐—ฝ๐—ถ๐˜€๐—ผ๐—ฑ๐—ฒ ๐—ผ๐—ป ๐—ต๐—ผ๐˜„ ๐˜๐—ผ ๐—ฑ๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜†. ๐Ÿฅบ Needs ๐Ÿค— Wants ๐Ÿ˜ Demand โ˜บ๏ธ Value + Satisfaction Creating value, and understanding how to make your customersโ€™ life easier...

GameStop rules! Or was it Reddit?

GameStop rules! Or was it Reddit?

S01E11 GameStop rules! Or was it Reddit? Hi, Welcome back!In this episode, I talked about Redditโ€™s impact on Wall Street, with shares from GameStop, AMC Entertainment, and BlackBerry having an increase of over 1000% in some cases.I also talked about how Apple is...

Building your marketing strategy (2/5): Choosing your Target

Building your marketing strategy (2/5): Choosing your Target

S01E10 Building your marketing strategy (2/5): Choosing your Target In this episode I share with you the steps you need to define your target: 1๏ธโƒฃ Follow SMART goals. 2๏ธโƒฃ Getting Insights from your customers. 3๏ธโƒฃ Building your avatar or customer persona. IF YOU LIKED...

Parler, WhatsApp and CES 2021

Parler, WhatsApp and CES 2021

S01E09 Parler, WhatsApp and CES 2021 2021 arrived with a lot of news! Today weโ€™ll talk about Parler and its feud with BigTech, WhatsApp changing its Terms and Conditions, Primark and the online shopping dilemma, and the hottest gadgets from CES 2021. All this and more...

Building your marketing strategy (1/5): Understanding the market

Building your marketing strategy (1/5): Understanding the market

S01E08 Building your marketing strategy (1/5): Understanding the market Welcome, 2021! Let's make your marketing strategy right! ๐Ÿ’ชWe start the new year with a themed series on how to build a marketing strategy the right way.In this first episode, I explain how...

2021 Trends: Marketing, Business & Tech

2021 Trends: Marketing, Business & Tech

S01E07 2021 Trends: Marketing, Business & Tech Weโ€™re still on Christmas time! ๐ŸŽ„๐ŸŽ…๐ŸปToday weโ€™ll talk about the trends that we will expect in 2021; from social commerce to enhanced AR, Streaming platforms, and antitrust lawsuits. Join me on this episode of the Not...

Christmas & Marketing

Christmas & Marketing

S01E06 Christmas & Marketing Itโ€™s Christmas time! Time to become a better marketer! In this episode, we talked about how brands should approach their holiday marketing campaigns and how they are communicating with their audience during these peculiar times. Thank...

Tracking data without cookies (Bonus episode)

Tracking data without cookies (Bonus episode)

S01E05 : BONUS Tracking data without cookies (Bonus episode) How will we be able to track customers online in the future? ย  Many companies like Google and Apple will roll out โ€œsoonโ€ new changes to the way they allow for third parties to track usersโ€™ traffic through...

Thanksgiving, Twitter’s Fleet and BuzzFeed

Thanksgiving, Twitter’s Fleet and BuzzFeed

S01E05 Thanksgiving, Twitter's Flee, and BuzzFeedToday I talk about how people are planning to celebrate Thanksgiving amid the COVID pandemic and how this offers a great opportunity for local businesses, Twitter introduces Fleets (its take on Stories), and BuzzFeed...